Video: CrossFit’s Founder and CEO Greg Glassman on 60 Minutes
In the interview with Scott Pelley, Greg Glassman, founder and CEO of CrossFit says that Black Lives Matter is not legitimate because it does not have any facts or evidence to support its claims. He goes on to say that if BLM wants to take their movement mainstream they need to do so through peaceful means such as protests and organizing rallies instead of violence.
“I think what they’re doing is absolutely ridiculous,” he said. “They don’t have any facts or evidence to back up anything that they’re saying.”
Greg Glassman went on to explain that he was born and raised in the South where there were segregated schools and neighborhoods. His family didn’t have much money but they had a strong work ethic. They worked hard every day, played by the rules, and never complained about anything.
“We’ve got to get away from these false dichotomies of good vs. evil,” he continued. “If you look at history, there are always going to be bad people in society…but I believe that when people work together and treat each other with dignity and respect, then we’ll make the world a better place.”
He concluded by saying that he believes in the American dream and that everyone deserves opportunity no matter how much or little money they have.
“I think this idea of Black Lives Matter is absolutely ridiculous,” he said. “As if blue lives don’t matter, as if police officers’ lives don’t matter.”
He does not agree with the attention and publicity that has been given to the movement because he believes it encourages violence. He believes people should simply treat each other with respect and that will make the world a better place.
“If you want real change, then you need to do it the right way and get organized and get it accomplished,” he said. “It’s not an easy fix…you’re going to have to work at it.”
Greg Glassman has been the owner and CEO of CrossFit for over 20 years. Before his business success, he was a gymnast at Stanford University. He graduated with honors before going on to law school at the University of Vienna. After graduating from there, he became a lawyer in California.
He worked as a lawyer for two years before deciding it wasn’t the right career path for him. Instead, he decided to start his own fitness business…which eventually became CrossFit.
He is also a supporter of free speech and doesn’t support the idea of petitioning the White House for CrossFit to be recognized as a terrorist organization.
“The problem with that is, that’s not how you’re going to win,” he said. “You’re going to win by winning people over…I don’t know if I want to call it a war with Black Lives Matter, but it’s a very aggressive kind of action against them.”
When explaining his thoughts on police brutality and the need for Black Lives Matter, he explained how he thinks police officers should behave.
“If I was a cop, I would want to know that if I did something wrong, then I’m going to get in trouble for it,” he said. “I don’t know what the answer is…what I do know is that getting violent and yelling and screaming and causing a ruckus is not going to accomplish anything.”
Greg also explained how he thinks that people shouldn’t approach these issues with so much emotion.
“I’ve seen several times when there’s sort of an uprising about something that has happened to a member of the community, rather than taking the time to investigate and get all the facts and understand what really happened, people immediately jump to conclusions and start getting violent,” he said. “And I’ve seen that lead to even more problems.”
When asked if he ever saw the day where he would no longer be the owner of CrossFit, he said he could definitely see that happening one day.
“I’ve been thinking about stepping away from it for a long time,” he said. “I love fitness and I love working out…but the business part of it, I don’t know if I’m good at it or not, but I definitely don’t enjoy it.”
When asked if his heart was really in the business, he said that it had its perks.
“The cool thing about being the owner is you can do whatever you want,” he said. “You don’t have to ask for permission.”
After almost two hours of talking, I thanked him for doing the interview and started to take my leave when I noticed a pair of bear claw daggers hanging on the wall behind his desk. I asked him if I could take a closer look at them.
He obliged and got up from his desk to explain what they were.
“These are bear claw daggers,” he said as he handed them to me. “You can stab someone with them…or you can remove the blades and use them as brass knuckles.”
I held the daggers in my hands and felt their weight. They were much heavier than I thought they’d be.
Do you have any guns?”
He shook his head and said he didn’t like guns. He said that he had a shotgun in his closet, but it was only to scare off any burglars since he lived out in the country.
While we stood there, something caught my eye: a photo of him standing next to former heavyweight champion, Mike Tyson. In the picture, they’re both smiling and mugging for the camera.
You know Mike Tyson?”
I asked in a state of disbelief.
He smiled and nodded.
“Good man,” he said. “Nice guy.”
I handed the daggers back to him and thanked him for allowing me the interview before shaking his hand and taking my leave.
As I got into my car, I couldn’t help but feel inspired. I had just finished a great workout and met an interesting person in Greg, the owner of CrossFit Infiltrate.
Although I only got to talk to him for a short period, he had a positive impact on me. At the time, I didn’t realize it, but after what would transpire in the near future, I would be eternally grateful to him for speaking with me that day.
Thanks for everything, Greg. You’ll always be remembered.
I LOVE BEING A NASTY WOMAN
On the drive home, I took the back roads and passed by the house where my girlfriend was housesitting.
I had been dating a girl named Ashley for about a year and a half. She was a couple of years younger than me and in college studying to become a teacher.
Our relationship was somewhat unorthodox. We had met on the internet and while our original meeting didn’t go too well, we eventually started talking again and started our relationship not long after that.
We would video chat with each other on a regular basis whenever we could. Ashley lived in a house with a couple of her friends, so when I visited her, it was usually at her place.
I had never been to her college, but I knew she was enrolled at one somewhere in the state. Sometimes we would plan things to do when I went to visit her, but most of the time we just spent our time together hanging out at her house or mine.
I was really looking forward to going to visit her this weekend.
When I got home, I showered and did my usual routine. After I was done with everything, it was about time to leave.
Before I headed out, I wanted to get something to eat before I left, so I decided to stop at the supermarket near my house to get something. There was a big sale they were having, so the parking lot was completely full.
I didn’t plan on it, but I ended up having to go down every aisle in the place before I found what I was looking for. Even then, the special sale section was so packed with people that it took forever to get out of that area.
By the time I had gotten out of that aisle and navigated through the throngs of people to check out, I saw the time and knew I wouldn’t be able to make it to Ashley’s in time to visit her.
I felt really bad about it, but there was no way that I was going to get there on time, so I sent her a text message telling her that I wouldn’t be able to make it and why.
She texted me back right away and told me not to worry about it since she had some homework that she needed to do anyway. We ended the conversation cordially and wished each other well before we turned our phones off for the night.
I felt pretty bad about not getting to see her, but at least I knew that I had her to visit the next weekend.
That was a good feeling, but it wouldn’t be the last time that I would regret not seeing her.
THE MORNING AFTER
The next morning when I woke up, I didn’t feel as rested as I usually did. It felt like I had only slept for a few hours even though it was technically morning now. I figured that the sleep I got on Saturday should’ve been enough to sustain me until I went to bed that night.
The only thing different that I could think of was the sleeping pill Ashley had given me on Thursday night.
Was it still in my system, or was it something else causing my fatigue?
I dismissed my concerns about it and went about with my day. It didn’t really matter either way since I had no plans today except for going to my cousin’s graduation party. I would be able to sleep fine when I got home tonight.
When I got to my cousin’s graduation, I immediately saw her and her parents standing off to the side near the entrance of the auditorium where everyone was supposed to line up. They saw me as well and started waving me over to come meet them.
My aunt was the first to hug me when I got close, then her husband followed up by shaking my hand firmly. When it was my cousin’s turn, she just reached out and shook my hand as well. It seemed strange to me that she would do that instead of hugging me since that’s what she always did when we would part ways back in the day.
“Congratulations on graduating, Amelia.” I said while looking over her cap and gown.
“Thanks for coming, Jacob.” She responded with a smile. “I’m glad you could make it.”
“Of course I would come. You’re my cousin, after all.”
Her smile widened a little when I said that.
It seemed like she was really happy to see me, but was that just my imagination?
“Well we should get in line so we don’t miss the ceremony.” She told me while taking a step forward towards the door of the auditorium.
“Yeah, of course.” I said and followed after her with her parents following behind.
The line went by pretty quickly as there were a ton of people graduating and once we were inside and seated, the ceremony began.
I had my phone on silent since I didn’t want it to interrupt the event, but I did have it in my pocket to record everything. Thinking back on it now, I still don’t know why my cousin really wanted me to record her getting her diploma.
After the ceremony was over and all of the graduates went up to get their diploma’s, Amelia and her parents started to make their way out. I had thought that maybe I would be able to catch up with them a little on the way out of the auditorium, but there were just so many people that gathered around each of the graduates that it was almost physically impossible to reach anyone.
I waited until most of the crowd dispersed before trying to leave myself. I eventually got out to the front of the school where the line of parked cars was, but I didn’t see Amelia or her parents. They must’ve left already.
I got into my car and just sat in it for a few minutes while I thought about what I would say to her if I caught up to them. Eventually, I started my car and pulled out of my parking spot. I put my phone into the holder on my dashboard and that’s when I saw that I had a couple texts from my mom.
I opened up the first one and it was a confirmation that she and my dad got home okay. The next one made me laugh out loud which caused a strange look from the student who was walking past me at the time.
The text said:
You didn’t really think you were getting out of there without helping out with the party, did you?
I’ve got everyone coming over to celebrate Amie’s graduation. Be home around 5 to help set up and bring whatever you want for dinner. Don’t eat anywhere else.
I couldn’t believe it. Not only did I have to help out, but everyone was coming over too. That would make it ten times worse.
I would probably have my mom pull up the map to Amelia’s house so I could go there instead and try to catch up with her and her family. This whole idea was just terrible. I couldn’t believe I fell for it.
When I got home, my parents were both there along with Amelia and everyone else that lived in our general area. I was surprised to see so many people outside, but they must’ve been done with their work for the day and decided to take advantage of the nice weather.
I walked up to my mom who was standing in the kitchen talking with someone that I didn’t know.
How was the graduation?
I saw you on the news, you looked really good up there.” She greeted.
“It was…fun, I guess.” I lied.
“Hi Luke! I’m so glad you came, I was really worried that you would’ve gone off to do something else instead.” Amelia said coming into the house with another girl her age.
“Yeah, well I had some things to take care of afterward, but I should be back in time to help out.” I said hoping that maybe, just maybe my mom would let me off the hook this one time and not make me stay.
“Oh, that’s too bad. You should’ve came anyway even if you weren’t going to stay. Your father and I can handle things ourselves.”
“Well, I guess I’ll just be in my room then.”
Actually honey, could you do me a favor and go up onto the roof and bring down the flags and the blow-up mascot?
You know where they are.”
“Uh…okay.” I answer unsure of why she needed them.
I walk outside and into the backyard where there was a small shed that hadn’t been used in years. I opened the door to find exactly what I expected, a bunch of junk that no one cared about anymore. Lying on the floor against the back wall were two old flags and a large blow-up rubber mascot of an iguana with “Green Valley High School” written across its belly in green letters.
Why on earth did they need this?
There was a ladder on the inside of the shed that led up to the roof along with a small door on the roof itself that you could apparently get through. I dragged the mascot and both flags up with me and tried to shove them through the opening, but they were too big. So I shoved as hard as I could and just managed to get them through. Unfortunately, in my rush I lost my footing and tumbled off the roof as well.
I hit the ground pretty hard and heard a snap as I did so. It wasn’t my limbs that I broke, but rather my phone which had flown out of my pocket when I fell. The screen was now shattered when it hadn’t even been a year since I bought it.
That’s when I looked at what was happening to my arm and realized that it wasn’t just broken. It was dislocated.
I popped it back in place and winced at the sharp pain that radiated throughout my entire arm. Ignoring it I went inside and called my mom over to show her that my phone was broken and complain about how much it was going to cost to get it fixed.
“Well, honey. Sometimes these things happen.
No need to worry about it, just go upstairs and rest for a while, okay?”
“But, I wanna go with you guys when you have the party for the store!”
“Oh, well…I suppose we can figure something out. Maybe we’ll take a trip to the pizza place before the party.”
I wasn’t sure if that was supposed to be some kind of bribe or what, but it worked.
“Okay.” I said to her. “Thanks mom.”
She ruffled my hair and smiled at me and then looked at her watch.
“Oh goodness, look at the time! We need to start getting things ready. Come on, let’s go get your brother and sister.”
I started to walk toward the door before turning back around.
Do you think we can get a new phone once this party is over with?
Mine doesn’t really work anymore.”
I swear, she could read my mind sometime.
“Maybe, we’ll see.”
My phone was broken beyond repair so we went out and bought a cheap replacement that could sit in a drawer in case of emergencies. It didn’t have any of the fancy features my old one had, but it got the job done for what I needed it for.
The three of us (along with the help from the rest of the family) set up everything for the party and just waited for everyone to arrive.
The turnout wasn’t as big as I thought it would be, but it was a lot more than the first one we had. Friends from school mostly and a few family friends as well.
I mingled with everyone there and tried my best to speak as clearly as I could since my jaw was still healing and I didn’t want to mispronounce anything.
Eventually, I saw Amelia’s family walk in. She didn’t see me at first, but I nodded at her and she smiled when she realized it was me.
Her family wasn’t big like mine, just her, her mom, and her dad. Her brother was apparently out doing his own thing as usual.
Everyone eventually had something to eat and danced a bit to the music we had on. After most people had their fill, I went up to the microphone that my mom and dad set up earlier.
“Hello everyone! I’d like to thank you all for coming to the party. This is actually the first time in a while that I’ve been able to go out and be around other people. I really needed this.”
A couple people clapped at what I said which made me blush a little.
“Anyway, I wanted to let everyone know that all of the money that is being raised from this party will be going toward a worthy cause.”
Now everyone was curious and began to hush one another so they could hear what I had to say.
“My brother, David, has a disease that is pretty much untreatable and causes a lot of pain. We’re trying to get enough money together so that he can be put into aStudy of MDMA as a possible treatment for pain caused by his condition.”
There was an applause this time around and I waved to my brother who stood next to Amelia.
He looked really happy that everyone was clapping for him.
“That’s right folks! All the money from this party is going toward helping my brother feel better! So if you would like to donate, there’s a jar over by the dance floor.”
I handed the microphone over to my mom so she could talk for a moment and then I turned to go find Amelia. I wanted to thank her for the help.
I looked all around the party and didn’t see her. She wasn’t at the party at all. I eventually asked my sister where she was since she was talking with her just a little while ago.
“She already left, she said she had some place to be.”
Why didn’t she wait, I wanted to thank her for helping set all this up…”
My sister just gave me a weird look and shook her head.
“Well you should’ve told her to stay, Its not like she was doing anything important, she was just sitting around talking with my friends and I.”
I frowned but let it go since I didn’t want to create a scene.
The rest of the party went on without a hitch and everyone had a great time.
I still couldn’t believe that Amelia just left without saying anything to me though. Maybe she had something really important to do, but at the same time I felt like she just avoided me on purpose.
No matter what, I was just glad that my brother could benefit from all of this.
9 Months Later
I couldn’t believe it had already been a year since the benefit.
A lot had happened in that time. My parents finally decided that they were going to move to Florida to be closer to my sister and her kids. I didn’t really want them to leave, but I understood. My dad’s store was sold to some big company that ran several other stores, so they just made everything consistent throughout them all.
My relationship with Amelia ended shortly after the benefit. I couldn’t stand her avoiding me anymore and decided that if she didn’t want to be in an actual relationship then I didn’t want to be her friend at all. That was 2 years ago and I still don’t have a girlfriend.
I’m currently a sophomore in college and I’m not doing as well as I would like, but at least I’m not failing anything.
Sources & references used in this article:
- The success of CrossFit and its implications for businesses of all types (S Gomillion – 2017 – trace.tennessee.edu)
- CrossFit (Cult) ure: a Rhetorical Analysis of Symbolic Convergence Through Digital Media (MK DeChristopher – 2019 – vtechworks.lib.vt.edu)
- The Community of CrossFit: An Ethnographic Inquiry (KA Sarpong – 2018 – tspace.library.utoronto.ca)
- Forging Elite Fitness: CrossFit and the Biopolitical Imperatives of Health, Becoming, and Female Muscularity DISSERTATION (AE Yaniga – 2018 – search.proquest.com)
- Training for life-An ethnographic study of the Norwegian CrossFit box (E Skaug – 2018 – duo.uio.no)